WALT persuade by advertising something of your choice
- Opening statement - introduce your point of view
- Use good reasons and evidence to convince your readers
- Use facts rather than persuasive comments
- Try to get the reader interested and on your side - appear reasonable
- Fascinate your readers so that they agree with you
- Use strong, positive language
- Short sentences can help give emphasis
- Make the reader think that everybody else does this, agrees or that it will make them a better, happier person, eg Everyone agrees that..., We all know that...
- Draw the reader in, eg At long last the ...... that you have been waiting for
- Be informative, persuasive and friendly
- Alliteration can make slogans memorable, eg Buy British Beef
- Use humour as it can help get people on your side.